Based in Calgary, Alberta, Clear Solutions has been a provider of premier windshield repair supplies since 2003. They supply only the finest quality windshield repair kits, auto glass repair and headlight restoration products and are constantly evaluating new technologies to keep their customers on the cutting edge.
The business has grown and flourished over the years and in 2015, they decided to modernize their website technology by relaunching on LemonStand’s software as a service eCommerce platform. Today, they ship their products and train repair technicians all across Canada.
We talked to Matt Horne, Director at Clear Solutions, to learn more.
Introduce Clear Solutions and tell us your story
Clear Solutions is an auto parts distributor and reseller in Canada, specializing in auto glass supplies, equipment and training. Clear Solutions has been supplying individual technicians, aftermarket shops and automotive dealerships across Canada for more than a decade now.
How are you growing your online sales? What marketing and growth strategies and/or tactics are working for you?
Our primary channel for growth has been the facilitation of training, both online and in-person at our workshops. Auto glass service is easy; but it’s not simple. By offering our training resources for purchase online at check-out alongside our repair products. we’re able to overcome the concern and apprehension many shop and business owners have when offering a new service to their customers.
How do you handle things like customer service, shipping, fulfillment, etc. Are there any tools you’re using that help?
We do our own fulfillment from our warehouse and training location in Calgary, Alberta. Direct from the LemonStand back-end of our store we print invoices, add tracking codes and use the built-in notification features to alert our customers automatically when their order is being processed and gets shipped. The pick-up option has also been really popular for us – this tool alerts our customers when their order is at reception and ready to be picked-up vs. shipped out.
What is your overall impression of LemonStand?
With LemonStand we’ve been able to build and manage our own store without the added cost and complexity of going out to a webmaster. We’re continually updating our store, changing prices, content and features. Our team is non-technical and it’s been a relief to find a product like LemonStand with a simple to understand UI and navigation, that doesn’t take months to learn or cost us hours reviewing complicated manuals and tutorials.
What are some of your favorite features of LemonStand and why?
Our favorite features of LemonStand have been the features that allow us easily configure different related products that we can cross-sell and up-sell with a discount to each customer. These built-in features to cross-promote have helped us increase our average order size and grow much faster.
Would you recommend LemonStand to others who need an eCommerce site? Why?
Store set-up time matters. Speed to market matters. Everyone is looking for channels to reach new customers and build their online business. Without reservation we would recommend LemonStand because of its simplicity, customization capability and transparent pricing.
Interested in seeing more LemonStand powered website examples and customer stories? Check out our Customer Showcase!